Being on CNBC’s The Big Idea with Donny Deutsch last Wednesday was a great opportunity for me to be with other people who really want to make a difference in the lives of working people. Donny was amazing and the hour flew by. His staff asked me to follow-up with a blog post, so I wanted to share these thoughts with you now.
ATTITUDE – What is the latitude of your attitude? Be powerful and positive when you communicate, because that’s how you want people to FEEL about you. Eighty percent of why you’re going to get anything: a job, an order, or your next meeting is about your likeability – and in business you want to be liked for having an upbeat outlook and a strong conviction that you can make a big contribution to the individual or organization you’re talking to. Go in there and wow ‘em with a big smile, a strong handshake and an authentic thank you at the end of your time together. Don’t go on about your last surgery, your last miserable boss, or your last dollar. Remember: you want people to feel good about you, especially if you are cold calling – which you should be everyday!!! Don’t know how? Not a problem. I have a solution for you.
Okay, here’s the program.
Step One: Adjust your attitude upward. Before you walk out the door or get on the phone, consider all the good things that may be coming your way.
Step Two: Fine-tune your sales skills – so you can sell the number one most important brand in the world: YOU. Even if sales isn’t in your job title, learn how to cold call, open a conversation and make a great presentation.
Step Three: Enjoy, don’t just endure the chase to your goals. Need some tips to on that? Find a buddy that’s motivated – just like you are. Have a goal setting session and write down your goals for this quarter, so you are held accountable. Schedule a daily call to check in – even if you leave voicemails for each other. Be each other’s reality check and cheerleaders.
Step Four: Keep getting educated. Read books, take classes, and talk to people smarter than you are. Ask for feedback – ask what’s powerful and positive about you, your work and your communication skills. Ask for what could be strengthened. You don’t have to believe everything you hear, but remember that it’s a gift when people share their thoughts and feelings with you. Sit with what you hear and find something to work on.
Step Five: Give back. Reach out to someone who needs a mentor or just some good advice. Get used to being generous with your time, information and attention. It comes back to you, multiplied.
I know this: a rich life is comprised of two things, great love and meaningful work. You have a right to both. But, you have to work for them. I wish it weren’t true. I wish your soul mate wore a badge with your name on it and knocked on your door. And your ideal job picked up the phone and called you with your start date or the ideal client called with a perfect new project.
But, if that hasn’t happened, you are merely mortal. And, if no one else has said it today: I care about you.